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<h2>Future of Broadcast Television Initiative Launched </h2>
   
    <h3 align=""><strong>Broadcast Technology Leaders Sign Memorandum of Understanding </strong></h3>
    <p align="left">      LAS VEGAS, April 17, 2012 – Technical executives from 13 television broadcast organizations 
from around the world today completed signing a landmark memorandum of understanding 
(MOU) to officially form the global Future of Broadcast Television (FOBTV) Initiative.</p>
   
 <p align="left">Announced here during a well-attended general session on FOBTV at the National Association 
of Broadcasters convention, the MOU builds on the Future of Broadcast TV Summit held in 
Shanghai, China, in November 2011, where world broadcasting leaders established a framework 
for cooperation to chart the future course of terrestrial television broadcasting. </p>

    <p align="left"> The signatories of the FOBTV MOU believe that terrestrial broadcasting is uniquely important 
because it is wireless (supports receivers that can move), infinitely scalable (point-to-multipoint 
and one-to-many architecture), local (capable of delivering geographically local content), timely 
(provides real time and non-real time delivery of content) and flexible (supports free-to-air and 
subscription services). </p>


    <p align="left">The attribute of wireless delivery of media content to a potentially unlimited number of receivers 
makes terrestrial broadcasting a vital technology all over the world. Broadcasting is, in fact, the 
most spectrum-efficient wireless delivery means for popular real-time and file-based media 
content, according to the MOU.</p>

    <p align="left">      The MOU underscores the goals of the FOBTV Initiative, which include: </p>
  <ul type="disc">
      <li>Developing future ecosystem models for terrestrial broadcasting taking into 
account business, regulatory and technical environments,</li>
      <li>Developing requirements for next generation terrestrial broadcast systems,  </li>
      <li>Fostering collaboration of Digital TV development laboratories, </li>
      <li>Recommending major technologies to be used as the basis for new standards, and </li>
      <li>Requesting standardization of selected technologies (layers) by appropriate 
standards development organizations  </li>
    </ul>

    <p align="left">    FOBTV is a voluntary, non-profit association that is open to any organization that signs the 
MOU. FOBTV is now forming a Management Committee that will include representatives of 
the founding members. FOBTV also will have a Technical Committee that will be responsible 
for solicitation and evaluation of technical proposals and recommending major technologies to 
be used as the basis for new standards. Participation in the work of FOBTV Technical  Committee will be open to all MOU-signatory organizations that have a direct and material interest in the work of FOBTV. </p>

    <p align="left">The complete MOU – signed by technical executives of the Advanced Television Systems 
Committee (ATSC), Canadian Broadcast Corporation (CBC), Communications Research Centre 
Canada (CRC), Digital Video Broadcasting Project (DVB), European Broadcast Union (EBU), 
Electronics and Telecommunications Research Institute (ETRI), Globo TV-Brazil, IEEE 
Broadcast Technology Society (IEEE-BTS), National Association of Broadcasters (NAB), 
National Engineering Research Center of Digital TV of China (NERC-DTV), NHK Science and 
Technology Research Laboratories (NHK), Public Broadcasting Service (PBS) and the Brazilian 
Society of Television Engineers (SET) – is available at  <a href="http://www.fobtv.org/"> www.fobtv.org</a></p>
    
<h3>&nbsp;</h3>
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